Your Business Evolves. Your Website Should Too.
Every 18 months, we reach out and offer you a full website redesign — new layout, new look, whatever direction you want to go. No extra charge. It's included in your Care Plan.
Why 18 Months?
Your website is part of your brand — and you don't want to change your brand every year. Customers build recognition over time. Constantly redesigning your site can actually work against you, making it feel like you're always chasing something new or never fully satisfied with where you are.
At the same time, two full years is too long in a digital landscape that moves fast. What looked modern in early 2024 can start to feel dated by late 2025.
Eighteen months hits the right balance. Long enough to build brand familiarity. Short enough to stay current. And right in that window when your business has probably grown, changed, or added services worth showing off.
How the Rebrand Works
We come to you — you never have to remember to ask.
We Reach Out First
About 1–2 months before your 18-month anniversary, we contact you to let you know your rebrand is coming up. No chasing required — we track it for you.
A Real Conversation
We have a discovery conversation — just like when we built your original site. What do you want to change? What's working? Do you want a dramatic redesign or a light refresh?
We Build the New Version
You approve the direction, we do the design work. You review before anything goes live — same process as the original build.
Fresh Site. Same Monthly Rate.
Your new site goes live at no extra charge. Your $97/month covers it. You walk away with a site that feels current and reflects where your business is today.
What the Rebrand Can Include
This isn't a minor touch-up dressed up as a big offer. It's a real redesign — the same scope as building a new site, driven by wherever your business is at the 18-month mark.
- Full layout restructure — move, add, or remove sections
- New color palette and typography
- Updated copy and messaging if your services have evolved
- New hero section — video background, new imagery, new headline
- Refreshed photo and graphic assets
- Mobile re-optimization for the new design
- All the same SEO setup as a fresh build
Happy With Your Current Site?
No problem. If you're satisfied with how your site looks and it's working well for your business, we simply keep everything as-is. No pressure, no guilt trip. The rebrand is an option — not a requirement.
Most Web Companies Build and Walk Away
Most freelancers and agencies deliver your site and disappear. We built this into our model because we believe a website is a long-term investment — and it should grow with your business, not stay frozen on the day it was launched.
Real example: ART Trucking, one of our Arkansas clients, recently went through a full rebrand — new layout, updated look — as part of their ongoing Care Plan. No extra invoice. No negotiation. It was just time.
Common Questions
A Website That Grows With Your Business
Start with a site built for where you are today. In 18 months, we'll help you get to where you'll be tomorrow — at no extra charge.